PRICE POLICIES
IMPORTANT
The fees in the fields of marketing and business planning largely depend on the complexity of the work and are determined by the specific nature of each industry and market, competitive environment, the current state of the client's marketing, etc. To find out the cost of services, you can submit a request on the "Contacts" page and have a phone conversation with our specialist regarding the client's needs. At the same time, our pricing policy is flexible to meet the client's needs and includes the following approaches.
Our tariffs
- FixedThe fixed fee is applied in cases when the service involves creating a final result in the form of developed business plan, marketing strategy, brand platform, positioning, and marketing mix, provided that the complexity and fee of the service can be approximately determined in advance
- GradualGradual payment is applied when it is impossible to determine in advance the areas of service that will require attention and to estimate the future volume of necessary services. The client gradually approves areas of efforts based on their relevance and pays step-by-step
- SubscriptionSubscription servicing is relevant for clients who require constant marketing support in their day-to-day business activities, as well as rapid response to challenges and threats. The subscription tariff involves regular monthly payments of a fixed amount, regardless of the volume of services
Popular blog articles
Business plan: structure and recommendations
What is a business plan? What structure does a business plan have and what are its key elements? How is a business plan composed in practice?
Marketing strategy - definition and development
What is a marketing strategy? How to develop a marketing strategy? What factors should be taken into account in the process of marketing strategy elaboration?
Marketing plan: structure and recommendations
What is a marketing plan? What is the structure of a marketing plan and what elements are essential for success? Does an ideal example of a marketing plan exist?
Brand and branding in modern marketing
What is a brand? Why is it important to have a strong brand? What does branding mean for companies? What is brand equity?
Brand equity as a central element of a marketing mix
What is brand equity? What advantages does brand equity offer? What is the structure of brand equity? How to create brand equity?
Positioning as a method of building brand equity
What is positioning? How does positioning relate to the concept of brand equity? How to implement step-by-step positioning in practice?
Integration of secondary associations into brand positioning
What are secondary associations? What is the significance of secondary associations? What are the sources of secondary associations?
Basic brand elements: name, domain, logo, slogan, character, and others
What are the basic elements of a brand? What are the general and specific criteria for selection? How can the elements be combined to maximize the brand equity?
Evolution of the marketing mix from 4P to 12P
What is a marketing mix? What are the elements of the marketing mix? What factors influence the evolution of the marketing mix?
How to develop a marketing mix - classic 4P concept
What are the elements of the marketing mix according to the 4P concept? What are the most common strategies, approaches, and tools for each element of the mix?
Additional elements of the marketing mix - the concepts of 8P, 12P
What elements are added to the classic 4P marketing mix nowadays? Which concept should be chosen - 4P, 8P, or 12P? Is there really a need for such an extension of the marketing mix?
